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Prof. (Dr.)

Prof. (Dr.) Rekha Gupta

  • Email: deanmanagement@niilmuniversity.ac.in
  • Designation: Professor
About

Dr. Rekha Gupta has over 25 years of professional experience in higher education. During this tenure she has gained an extensive experience in teaching, administration and Research. Her Core Area is Finance. Her academic interest lies in language development, linguistic research, pedagogical researches, and developing quality education in higher education. She has completed her Doctorate in Commerce, M.Phil. in Commerce,  Masters in Commerce, Masters in Management,  and Masters in  Computer Science. She has qualified UGC NET in Commerce and UGC NET in Management. She has also qualified H.TET in Commerce. She Topped in B.Ed. She has delivered many extension lectures in different colleges. Being a keen learning attitude, she has written and presented many research papers in more than 35 National and International Conferences and Seminars. She has organized UGC Sponsored national Conference.  She has written 6 books in Finance. As an innovator, she is still doing research on various aspects of higher education.

Professional Activities

Expert Talks:-

 

1.       15/04/2025 on Soft Skill and Personality Development in Govt. PG College Jagdishpura

 

2.       03-09-2024 on Environment Protection Act by DAV college pehowa kkr.

 

3.    10-03-2025 in Govt. Polythechnic Coolege, Shergarh, Kaithal on the topic “Role of Management and Leadership in Engineering Field”.

 

Session Chairs:-

 

1.    Session Chaired at DGHE sponsored online National Seminar on Sustainable Development: Innovation, Challenges and Pathways to a Resilient Future” on 23rd August 2025, organized by Ch. Ishwar Singh Kanya Mahavidyalaya, Dhand, Kaithal

 

2.   25-03-2025 , Session Chaired at One Day Multidisciplinary National Seminar on “Innovative Research Approaches for Achieving Sustainable Development Goals.” In Babu Anant Ram Janta College, Kaul, Kaithal.

 

3.  Session Chaired on 07-11-2024 at One Day International Multidisciplinary Conference on “Contemporary Trends and Issues in Management, Humanities, Social Sciences, Science and Engineering” at A.V. College of Arts, Science andCommerce Domalguda Hyderabad .

 

4.  Resource Person in One Day National Webinar on “Essential Skills and Sampling: Key to success in statistics” organized by IQAC, organized by KSSA at Smt. Bangaramma Sajjan Arts, Commerce and Science College for Women Vijayapura. On 3rd April. 2025.

 

5.  Session Chaired on 15-02-2025 in National Seminar on “Vikshit Bharat @2047: Challenges, Opportunities and Roadmap” approved by HGHE, organized by R.K.S.D. College, Kaithal

 

Professional Development Activities

Seminar:-

1.       Innovative Research Approaches for achieving sustainable development goals, 25-03-2025, Technical Session Chair.

2.       Essential Skills and Sampling: Key to success in Statistics, 3rd April, 2025, National Webinar, IQAC, KSSA

3.       Shodh Manjusha: Editorial Board Membership

4.      Paper presented on the topic "Relevance of NEP 2020- for boosting skill development”, seminar on Skill development by GNDU Yamunanagar   on 28 Feb, 2025                 

5.   Paper presented on Issue and Challenges of NEP 2020 in National seminar on Research Methodology in social sciences on 30 nov. 2024   by Shri Jairam Girls College, Lohar mazra, kurukshetra

6.       Paper Presented 8 aug, 2025 on NEP-2020: a study of opportunities and challenges, national seminar on Preserving india's cultural heritage in   the era of globalizaion, ch.ishwar singh kanya mahavidya, dhand.

7.     Paper Presented on “Sustainable Development: Innovation, Challenges, and Pathways to a Resilient Future” in DHE Sponsored one Day Online Multidisciplinary National Seminar, organised by Ch. Ishwar Singh Kanya Mahavidyalaya on 23 August, 2025.

8.      Paper Presented in Two Days ICSSR Sponsored National Seminar on “Sustainable Development and Energy Security” an interdisciplinary   approach on July 15-16, 2025 at NIILM University, Kaithal

9.    Paper presented in One Day International Multidisciplinary Conference on “Contemporary Trends and Issues in Management, Humanities, Social Sciences and Engineering.” On 07 Nov, 2024 organised by A.V. College of Arts, Science andCommerce Domalguda Hyderabad.

Research Papers:

Sr. No.

Title

Journal

Year

         1.

From Reception to Recognition: Post-COVID AI-Augmented Front Desk Operations and the Reconfiguration of Guest Experience

International Journal of Science and Research (IJSR)

2024

        2.

Consumer Preferences in Retail: Insights into Online and Offline Shopping Trends in Haryana

Shodh Sari (An international multidisciplinary journal)

2024

        3.

Retail in Transition: Exploring the interplay of Demographics and Shopping Channel Behaviour

Shodh Manjusha

2025

        4.

"Opportunities and Challenges for the adoption of Industry 4.0 in Operations Management"

(Paper ID: T4_ME_P_046)

2025

        5.

Technological Hospitality: Reframing Trust and Touchpoints in AI-Enables Front Desk Services After the Pandemic

International Journal of Science and Research (IJSR)

2024

        6.

Impact of Online Reviews and Ratings on Service Marketing in Haryana

The Catalyst (Journal of Management) Baddi University

2024

        7.

Identifying the dimensions impacting the current tax regime on Indian MSMEs: A Literature Review

ShodhKosh: Journal of Visual and Performing Arts

2024

        8.

Role of Social Media in Enhancing Customer Satisfaction for Service Industries in Haryana

Conference proceedings: "Conteporary Trends and Issues… ICERT)

2024

         9.

The Role of Influencers in Promoting local services on social media platforms

IJRAR

2024

        10

Between Algorithms and Attentiveness:AI Psychology and Front Desk Transformation in Indian Mid-Market Hospitality

IJMFR

2025

       11.

Moderate Progress, Missed opportunities: Evaluating the Effects of India's Tax Regime on MSME Growth

NSOU Open Journal

July 2025

       12.

"Strategic Opportunities in Implementing Industry 4.0 for Natural Fiber-Reinforced Polymer Composites"

Journal of Polymer and Composites

2025

       13

Service Sector Transformation through Social Media During and After Covid-19: A Haryana Perspective

International Advance Journal of Engineering, Science and Management

2024

       14

Corporate Environmental Responsibility:A study of Indian Firms' Strategies Post-2013., Vol 22, Issue III. Pages: 133-144

International Advance Journal of Engineering, Science and Management

July-Dec.

2024

       15

Micro, Small and Medium Enterprises (MSMES) and its impact on indian economy

International Journal of Information Movement

2025

 FDP

1.  Innovations, Enterpreneurship, and Sustainability in Tourism and Hospitality Industry, 07-14 july 2025, Dev Bhoomi Uttarakhand University, Dehradun.

 

2.     Convenor certificate in one day FDP on "Competency based assessment" by NIILM University Kaithal on 07-11-2024

 

3.    One week Teacher training program of MMTP by BPSMV from 8 aug to 14 aug. 2024

 

4.  Ten days value added programme on Advanced research techniques in social sciences from 16th to 25th august, 2024 by Mahatma jyotiba phule univ. up

 

5.    12 week course on OBE and Accreditation, NPTEL, organized by IIT Madras. July to October 2025.

 

6.  NEP 2020 Orientation and Sensitization Programme under Malaviya Mission Teacher Training Programme (MM-TTP) of UGC , organized by Himachal Pradesh University, Shimla from 11/12/2025 to 20/12/2025.

 

7.    One Week FDP on “Redefining Teaching : From Lesson Plans to Life Balance” organized by ICFAI University 28 July-01 Aug, 2025.

 

Books/ Patents/ Projects

Publication of books:

(i) “Business Managememnt” for the students of B.Com. Under Navman Publications, Aligarh, UP with ISBN 978-81-923887-2-5

(ii) “Principles of Business Management  for the students of MBA, under Navman Publications  Aligarh, UP with ISBN 978-81-923887-2-5

(iii) “Fundamentals of Management” for B.COM, BBA Under Navman Publications Aligarh, UP with ISBN 978-81-923887-2-5

(iv)  Business Organization” for B.Com. and BBA students under Navman Publications, Aligarh, UP with ISBN 978-93-87607-14-9

(v)  Introduction to financial accounting” for B.COM ist year, under Navman Publication, Aligarh, UP with ISBN 978-93-87607-15-6

(vi)  Essentials of Management” for BBA, B.COM ist year, under Navman Publication, Aligarh, UP with ISBN

 

Professional Affiliations:

No professional affiliations available.

Qualifications: Ph.D.,M.Phil, M.Com.,MBA,M.Sc,B.Ed.

Work Experience: 25 Years

Research Interest: Finance and Banking

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