In a world powered by data and driven by digital experiences, the ability to analyze information and interpret online behavior is a game-changer. The M.Voc. in Data and Web Analytics at NIILM University is a career-focused program designed to turn students into data-savvy professionals who can unlock insights and drive smart decisions in the digital age.

This program provides advanced training in data mining, web traffic analysis, digital consumer behavior, predictive modeling, visualization tools, and more. Students gain hands-on experience with leading technologies and platforms such as Python, R, SQL, Google Analytics, Tableau, and other business intelligence tools used by top organizations worldwide.

Through practical projects and real-time simulations, learners are trained to track performance, measure engagement, optimize digital campaigns, and translate complex data into clear, actionable strategies for businesses. The curriculum is designed to blend analytical thinking with digital marketing awareness—making graduates versatile, in-demand professionals.

Whether you aim to work in e-commerce, digital marketing, business intelligence, or tech-driven strategy, this program equips you with the knowledge and tools to lead in the data-powered digital economy.